The letting industry is a crowded and competitive space. With so many agents vying for your attention, knowing who to trust with your rental property isn’t always straightforward.
That’s why we created Lettings Made Simple – a guide to help landlords make informed decisions and avoid costly mistakes.
If you’re about to instruct a letting agent, here are seven essential things to consider before signing on the dotted line.
1. Do they have a proven track record with similar properties?
Not all letting agents are created equal. Look for one with experience in letting properties like yours – in terms of type, location, and price point. Ask to see evidence of similar homes they’ve marketed successfully and what rent they achieved. A good agent won’t hesitate to show results.
2. Can they provide genuine client testimonials?
Word of mouth still counts for a lot. A reputable letting agent will have positive reviews from both landlords and tenants. Look for testimonials on their website, Google, or social media. Better yet, ask if you can speak to an existing client.
3. Do you actually like them?
This might sound basic, but it’s crucial. You’ll be working closely with your agent, so make sure you feel comfortable and trust them. Communication style, honesty, and professionalism matter. If something feels off, listen to your gut.
4. Be cautious about bargain fees
You know the saying: “If you pay peanuts, you get monkeys.” Cheap fees can sometimes mean cheap service. Be wary of agents offering rock-bottom rates – it may mean corners are cut, communication is poor, or your property won’t get the attention it deserves. Quality service comes at a cost – and it’s often worth it.
5. Where (and how) do they advertise properties?
Most tenants start their property search online, so it’s vital your agent uses the right channels. Ask which online portals they list on – Rightmove, Zoopla, OnTheMarket? Also find out how their marketing strategy stands out. Do they use professional photography? Social media promotion? Eye-catching property descriptions?
6. What type of contracts do they offer?
Tenancy contracts typically range from six to twelve months – but what about tie-ins for you as the landlord? Ask for full transparency on any commitments, renewal fees, or notice periods. A reliable letting agent won’t hide behind small print.
7. Are they experts in legal compliance?
This one’s vital. Letting property comes with a raft of legal responsibilities – from deposit protection and safety certificates to Right to Rent checks and more. A good agent stays on top of ever-changing legislation so you don’t have to. Ask about their compliance process to ensure your property – and your reputation – stays protected.
In Summary
Choosing the right letting agent is about more than just price or promises. It’s about finding a partner who understands your goals, protects your interests, and delivers excellent service throughout the rental journey.
If you’re feeling overwhelmed, just refer back to these seven questions – and you’ll be on the right track to letting success.
