Meta Description: Wigan’s Q3 2025 property market delivers impressive results with 8.1% price growth, strong sales volumes, and record asking prices averaging £246,114. Discover the full market analysis.
The third quarter of 2025 has delivered a remarkable story for Wigan’s property market, one characterized by strengthening prices, robust transaction volumes, and a market demonstrating genuine momentum. For homeowners, investors, and prospective buyers in this historic Greater Manchester borough, the data reveals a market finding its stride and offering compelling opportunities.
Market Overview: Key Statistics at a Glance
Q3 2025 Performance Highlights:
- Average asking price: £246,114 (up 8.1% year-on-year)
- Sales agreed: 1,247 (up 2% from Q3 2024)
- Average agreed sale price: £225,633 (up 5% year-on-year)
- Properties for sale: 1,936 (down 5.4% from Q3 2024)
- Price per square foot: £235 for new listings, £227 for agreed sales
Supply Stabilizes at Healthy Levels
The property supply picture shows interesting dynamics this quarter. Available properties have decreased slightly to 1,936 from 2,047 in Q3 2024, representing a 5% reduction in stock. This brings inventory levels closer to the six-year average of 1,669 and suggests a market moving away from oversupply conditions towards a more balanced environment.
New listings have declined to 1,436 from 1,548, a 7% reduction but still above the six-year average of 1,409. This healthy flow of fresh properties indicates continued seller confidence whilst avoiding the flood of stock that can overwhelm buyer demand. The reduction from the elevated levels of Q2 2025, when new listings reached 1,633, suggests the market may be finding a more sustainable rhythm.
Prices Surge with Confidence
The pricing story is perhaps the most compelling aspect of this quarter’s data. Asking prices have risen sharply to an average of £246,114 from £227,585 last year, representing an impressive 8.1% increase. This is the highest asking price level in the entire data series and marks a continuation of the strong upward trajectory that began during the pandemic.
The price per square foot has increased to £235 from £219, a substantial 7.3% rise that confirms this isn’t simply about property mix but represents genuine price appreciation. When we look at the broader journey from the pandemic low of £181,509 in Q3 2020 to today’s £246,114, we see a market that has delivered remarkable growth of 36% over five years.
Transaction Volumes Reach Impressive Heights
Sales agreed have climbed to 1,247 from 1,223 last year, a modest 2% increase that nonetheless represents strong performance. More significantly, this figure exceeds the six-year average of 1,166 and demonstrates sustained buyer demand even as prices have risen. The ability to maintain and grow transaction volumes whilst prices increase substantially is a hallmark of a genuinely strong market.
The average agreed sale price of £225,633 shows fascinating dynamics. Whilst lower than the average asking price of £246,114, it represents a substantial 5% increase from last year’s £214,960. This growth in achieved prices confirms that buyers are willing to pay more for Wigan properties, validating the higher asking prices that sellers are setting.
The price per square foot for agreed sales stands at £227, up notably from £212 last year. This 7% increase in the price buyers are actually paying per square foot is one of the strongest indicators of genuine market strength and growing confidence in the area’s value proposition.
Market Efficiency Improves
Negotiation Activity Shows Maturity
Price changes have decreased to 662 from 728 last year, representing a 9% reduction in repricing activity. This decline is particularly significant given the rising price environment and suggests that sellers are becoming more accurate in their initial pricing. When combined with the strong transaction volumes, this indicates a market where buyers and sellers are meeting at agreed valuations without excessive negotiation friction.
The reduction in price changes to below the six-year average of 574 demonstrates growing market sophistication. Sellers understand what the market will bear, and buyers recognize the value on offer, creating a more efficient transaction environment.
Withdrawals and Market Confidence
Withdrawals have declined to 515 from 527, a modest 2% reduction but nonetheless a move in the right direction. More importantly, the withdrawal level remains close to the six-year average of 450, suggesting a market where sellers who commit to selling generally follow through. The relatively low withdrawal rate in a rising price environment indicates that sellers are confident they can achieve their desired outcomes without needing to pull out of the market.
Fall-Throughs: A Slight Improvement
Fall-throughs have decreased to 323 from 330, representing a 2% improvement in transaction security. Whilst this remains above the six-year average of 300, the improvement is welcome and suggests that agreed sales are becoming marginally more secure. In a market with strong transaction volumes and rising prices, maintaining reasonable fall-through rates indicates that buyers are committed and able to complete their purchases.
The fact that fall-throughs are improving despite the price increases suggests that buyers entering the market are generally well qualified and serious about their purchases, which bodes well for continued market stability.
Understanding Wigan’s Market Strength
Wigan’s property market is benefiting from several converging positive factors. As part of Greater Manchester, the borough offers excellent connectivity to Manchester city centre, Liverpool, and the wider northwest. The combination of affordable housing, improving infrastructure, and ongoing regeneration projects has attracted increasing attention from buyers seeking value without sacrificing accessibility.
The area’s traditional industrial heritage is being complemented by modern developments and improved amenities. Wigan’s town centre regeneration, including The Galleries shopping centre redevelopment and improvements to public spaces, is enhancing the area’s appeal. The affordability factor is crucial: at an average price around £225,000 to £246,000, Wigan offers substantially more space and value than many comparable locations, making it attractive to first-time buyers, growing families, and investors alike.
The strengthening of Greater Manchester’s economy, particularly in sectors like technology, creative industries, and professional services, has created employment opportunities that support the housing market. Additionally, the improved transport links, including better rail connections and potential future upgrades, continue to enhance Wigan’s accessibility.
Strategic Insights for Buyers
For buyers, Wigan’s market presents a different picture than many areas experiencing price pressures. Whilst prices are rising, they remain highly affordable in both absolute and relative terms. The current average agreed sale price of £225,633 still represents exceptional value compared to surrounding areas and provides genuine purchasing power for those seeking space and quality of life.
The key consideration for buyers is timing. With prices rising steadily and showing no signs of reversal, waiting for a market correction may mean missing out on current opportunities. The strong transaction volumes indicate that good properties are being snapped up, so decisiveness is important.
Focus on areas benefiting most from regeneration initiatives and transport improvements, as these are likely to see continued price appreciation. The relatively modest gap between asking and achieved prices suggests that lowball offers are unlikely to succeed, so be prepared to pay fair market value for desirable properties.
Practical Guidance for Sellers
For sellers, this is an exceptionally favourable market environment. The combination of rising prices, strong transaction volumes, and reducing price changes indicates that well-presented, appropriately priced properties are achieving sales successfully. The confidence to set asking prices at record levels is justified by the data showing buyers willing to pay.
The reduction in price changes suggests that accurate initial pricing is being rewarded. Use recent comparable sales to set your asking price, and be confident in the value your property offers. With fall-throughs declining and withdrawals stable, once you achieve an agreed sale, you can be reasonably confident of completion.
Consider that the market is moving upwards steadily rather than explosively, which creates a sustainable environment for selling. There’s no need for panic pricing or fire sales, but equally, the momentum is strong enough that realistic pricing will find buyers quickly.
The Outlook for Wigan
As we progress through the final quarter of 2025, Wigan’s property market appears well-positioned for continued strength. The fundamentals supporting the market—affordability, connectivity, regeneration, and economic growth in Greater Manchester—remain robust and are likely to drive continued demand.
The price growth trajectory from £181,509 in Q3 2020 to £246,114 today represents one of the stronger performances in the northwest. Whilst no market can sustain 8% annual growth indefinitely, the absolute price levels remain so affordable that there’s room for continued appreciation before affordability becomes a serious constraint.
The challenge for the market will be maintaining the balance between rising prices and transaction volumes. So far, Wigan has managed this well, with buyer demand keeping pace with price growth. If this balance continues, the market should remain healthy and active.
Final Thoughts
Wigan’s property market in Q3 2025 is a story of confidence, growth, and opportunity. It’s a market where sellers can achieve strong prices and quick sales, where buyers can still find genuine value and quality of life, and where the fundamentals support continued positive momentum.
This isn’t a market driven by speculation or artificial scarcity but rather one underpinned by genuine demand from people wanting to live and invest in an area that’s improving, connecting, and offering real value. The data shows a market that’s mature enough to price accurately, active enough to maintain strong volumes, and confident enough to sustain rising values.
For anyone engaged with Wigan’s property market, whether buying their first home, upsizing for a growing family, investing for rental income, or selling to move on, the current conditions offer genuine opportunities. The key is to engage with confidence, understand the data, and recognize that Wigan is a market on the move, offering one of the more compelling property stories in the northwest. As autumn and winter approach, expect this momentum to continue, supported by the solid foundations of affordability, accessibility, and ongoing area improvements.
About This Report: This analysis is based on comprehensive market data covering Q3 2025 compared with historical trends from 2020-2025. All figures represent the Wigan property market area.
