If you’re putting your house or flat on the market for sale or rent, there is one thing you can do to make an immediate impact.
To maximise your chances of securing the best possible deal, spend time preparing your property before it is photographed for promotional purposes.
You wouldn’t turn up to an important job interview wearing an old pair of track pants and a stained vest (we hope). The same rule applies when you market a property. You want to show your home in its most flattering light and reveal its full potential.
This is because first impressions matter. They have always been important, but in our digital age, they are more influential than ever. Before arranging viewings, most people pore over property websites and rank their favourites. They expect to see images of every room and are suspicious if you omit photos of some spaces. Before they’ve even stepped foot inside a property, viewers have formed definite opinions about it.
A prospective property must be clean, well presented and clutter-free. If it looks untidy and unkempt in photos, people will assume that:
• It will be even grottier in real life and need some serious bleaching and scrubbing.
• The owner is lax on maintenance, and all sorts of unforeseen faults and repair work could be needed.
We will let you into our top tips to prepare your property for a marketing photo shoot over the next couple of day
#1 Clear the clutter
People want to see the property, not your personal items. That means no washing left out to dry (in the house or on the line outside), no shoes in the hall or phone chargers in sockets. Every excess item left lying around, including magazines, flyers, and remote controls, builds to create a look that is muddled and confused.
01942 233 999
sales@alanbatt.co.uk
